- TOP
- BUSINESS
 
			STRUCTURE
		    			To realize “Genuine Smiles”, 
we focus our business on
 “health” 
and on “ensuring peace of mind” in everyday life.
		    		
To realize our corporate philosophy of “Obtaining Genuine Smiles”, we are committed to contributing to the improvement of Quality of Life (QOL; hereinafter “QOL”). QOL underpins people’s satisfaction, happiness and security, as well as the comfort and richness of everyday living. Leveraging our strengths, we concentrate our business activities on two focus areas: health, and addressing anxieties and concerns related to daily life.
OBTAINING
GENUINE SMILES
Social contribution
Through our business activities, we contribute to solving social issues, thereby enhancing both social value and corporate value.
Contribution to 
improving QOL
Improving people’s satisfaction, happiness and security, as well as the comfort and richness of everyday living.
SOPHY VISION VALUE
Health related sector (Colantotte business)
Shoulder stiffness and lower back pain are the most common physical complaints among adults in Japan. However, with lifestyle changes and the ongoing digitalization of daily life, shoulder stiffness is increasingly affecting younger age groups, and the number of people impacted is expected to grow.
In response, we offer our core products—Colantotte, Colantotte RESNO, and Lierrey (a line designed specifically for women) —and strive not only to support everyday health care but also to contribute to the societal goal of extending healthy life expectancy.
Everyday‑Life Security related sector 
(CSS business)
	    		
	    			CSS (Colantotte Safety System) is a service born from the wish to “protect the ones you love.” It connects individuals with their families by enabling contact to pre‑designated emergency contacts.
					The system is particularly useful when someone is taken to hospital due to sudden illness or an accident and family members need to be notified quickly.
					By carrying our emergency card, the printed ID number and a toll‑free number make it possible to reach the designated contacts while protecting the user’s privacy.
				
 
				



