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PRESS RELEASE, May 2012

ARC QUEST PRESENTS MARVEL’S FIRST EVER INTERACTIVE COMIC BOOK APP: MARVEL’S THE AVENGERS - IRON MAN: MARK VII

Osaka, Japan – April 9, 2012 – Arc Quest, manufacturer of Colantotte and award winning magnetic technology, announced it has posted a link to Marvel’s first ever interactive comic book app set in the Marvel Cinematic Universe: Marvel’s The Avengers - Iron Man: Mark VII at www.colantotte.com/heroes. In addition to the Colantotte site, Iron Man fans will be able to view the full comic book app, created by Marvel Custom Solutions, in the iTunes Store, Android Market, Amazon Marketplace, and Barnes & Noble. It will also be available as an mp4 for viewing.

Written by fan favorite writer Fred Van Lente and illustrated by acclaimed artist Steve Kurth, the 16-page action packed story explores Iron Man’s journey from his origins to today, including how Tony Stark invents his new suit of armor. The comic also features the exclusive limited edition Magtitan Neo Legend created by Arc Quest and worn by Tony Stark (Iron Man) played by Robert Downey Jr. in Marvel’s The Avengers movie in theaters May 4, 2012 in the US. The stylish design of the Magtitan Neo Legend features an elegant combination of pure titanium and carbon fiber.

“Iron Man has been a member of the Super Hero team, The Avengers, throughout most of his comic book life and we are excited to be a part of Marvel’s new interactive comic book that chronicles his adventures in protecting the world and fighting crime,” said Katsumi Komatsu, President, Arc Quest Co. Ltd., “Fans of Iron Man will enjoy this story and how it ties in to the upcoming Marvel’s The Avengers movie.”

“From the Ten Rings’ deadly cave to the racetrack battle with Whiplash, fans of Iron Man’s cinematic adventures are invited to travel along with Tony Stark as he invents his latest world-saving suit of awesome armor,” explained Marvel Custom Solutions editor Bill Rosemann. “Readers of all ages will love interacting with the art and sound effects, and the stunning cover by award-winning artist and designer Adi Granov will thrill fans around the world.”

Colantotte’s Magtitan Neo Legend combines a polished pure titanium core with an embellished, sleek, carbon fiber design, to deliver a stylized element of comfort and functionality. This striking bracelet epitomizes the essence of fashion and craftsmanship which makes it the ideal accessory for casual, business, and Super Hero attire alike.

The Magtitan Neo Legend is approved as a medical device by the Japanese Ministry of Health, Labour, and Welfare and features a unique Alternating North-South Polarity Orientation (ANSPO™) technology to create a larger magnetic field flow.

The Avengers – Iron Man: Mark VII was written by Fred Van Lente and drawn by Steve Kurth. “The company [Colantotte] was great in providing all the reference needed,” Van Lente says. “They play an important part in [‘Marvel’s The Avengers’] I'm sure no one will be able to miss.” To see a clip of Tony Stark wearing the Colantotte Magtitan Neo Legend, visit http://marvel.com/videos/watch/2266/marvels_the_avengers_clip_-_headcount

About Marvel’s The Avengers
Marvel Studios presents “Marvel’s The Avengers”—the Super Hero team up of a lifetime, featuring iconic Marvel Super Heroes Iron Man, The Incredible Hulk, Thor, Captain America, Hawkeye and Black Widow. When an unexpected enemy emerges that threatens global safety and security, Nick Fury, Director of the international peacekeeping agency known as S.H.I.E.L.D., finds himself in need of a team to pull the world back from the brink of disaster. Spanning the globe, a daring recruitment effort begins. 

Starring Robert Downey Jr., Chris Evans, Mark Ruffalo, Chris Hemsworth, Scarlett Johansson, Jeremy Renner and Tom Hiddleston, with Stellan Skarsgård and Samuel L. Jackson as Nick Fury, directed by Joss Whedon, from a story by Zak Penn and Joss Whedon with screenplay by Joss Whedon, “Marvel’s The Avengers” is based on the ever-popular Marvel comic book series “The Avengers,” first published in 1963 and a comics institution ever since. Prepare yourself for an exciting event movie, packed with action and spectacular special effects, when “Marvel’s The Avengers” assemble in summer 2012.

“Marvel’s The Avengers” is presented by Marvel Studios in association with Paramount Pictures. The film is being produced by Marvel Studios’ President Kevin Feige and executive produced by Alan Fine, Jon Favreau, Stan Lee, Louis D’Esposito, Patricia Whitcher, Victoria Alonso and Jeremy Latcham. The film releases May 4, 2012 in the US, and is distributed by Walt Disney Studios Motion Pictures.

About Marvel Entertainment
Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world's most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years.  Marvel utilizes its character franchises in entertainment, licensing and publishing.  For more information visit www.marvel.com.

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